Ten years ago, few technology experts could have predicted what the Internet has become today. Few could have imagined the vast dependence on email, the thought of the Web becoming a worldwide auction house or that cell phones would access tiny versions of the online world. Now, a minor disruption in our communication devices and platforms makes us wonder how we ever worked without them.
Technology also makes this a great time to be in a small business. Accessibility and rapid advances of technology, coupled with changes in the traditional corporate career ladder, have spurred a change in the small business community. Many people are embracing the entrepreneurial spirit and are starting their own businesses as sole proprietors. These entrepreneurs and their businesses are leveraging the Web to move more and more of their business functionality to the online community.
Five years ago, a company with a website was considered ahead of the curve. Now, it’s no longer enough to have a well-designed site. Business owners need to take advantage of every advantage they can find.
It is an exciting time for small businesses. Never before has there been a greater opportunity for expansion and growth. Most of this is accomplished by the tremendous advances in Web technology. The time is now to seize this opportunity, but always remember the little things that can make the transition and change better for you, your employees, and, most of all, the consumer.